BASALLAMA, Ahmad Darajat; ARIYANTI, Maya.
The Influence of Reference Group on Purchase Decision of Iphone Products With Lifestyle as A Moderating Variable (Case Study: Iphone Product Users In Indonesia).
Jurnal Manajemen Indonesia, [S.l.], v. 23, n. 1, p. 73-82, apr. 2023.
ISSN 2502-3713.
Available at: <//journals.telkomuniversity.ac.id/ijm/article/view/4178>. Date accessed: 26 apr. 2024.
doi: https://doi.org/10.25124/jmi.v23i1.4178.