RIOFITA, Hendra; DIMASADRA, Waldana. Solidifying Fear Appeal Effect on E-Commerce Customer Purchase Intention during Covid-19 Pandemic through Digital Public Relation Persuasion. Jurnal Manajemen Indonesia, [S. l.], v. 23, n. 3, p. 277–286, 2023. DOI: 10.25124/jmi.v23i3.5807. Disponível em: https://journals.telkomuniversity.ac.id/ijm/article/view/5807. Acesso em: 26 jun. 2025.