Pembangunan Marketplace Online Barang Digital Menggunakan Fitur Product Recommendation (Rating & Tag Analytics) dan Braintree Payment System

Authors

  • Erwin Yulianto Universitas Langlangbuana
  • Fajar Nurochim

DOI:

https://doi.org/10.25124/charity.v3i2.2712

Keywords:

Marketplace, Barang Digital, Product Recommendation, Rating System, Tags Analytics

Abstract

Menurut riset Google, nilai transaksi e-commerce pada tahun 2019 di Indonesia mencapai US$ 21 Milyar dan akan terus meningkat, sedangkan belum banyak perusahaan yang menyediakan aplikasi marketplace yang khusus mempromosikan barang digital kepada masyarakat sebagai salah satu potensi ekonomi Indonesia di masa depan. Penelitian ini mengambil tema Pengabdian Kepada Masyarakat melalui pengembangan aplikasi marketplace khusus barang digital. Metode pengumpulan data yang digunakan yaitu studi literatur dan observasi serta peninjauan langsung terhadap potensi peluang usaha di bidang content barang digital. Metode pembangunan perangkat lunak yang digunakan menggunakan model Software Development Life Cycle Waterfall. Fitur utama yang dikembangan pada aplikasi Marketplace Barang Digital yaitu Product Recommendation via Rating dan Tags Analytics. Produk ini diharapkan akan mampu mempromosikan barang digital kepada masyarakat luas, sebagai salah satu potensi ekonomi baru dan sumber penghasilan tambahan bagi masyarakat.

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Author Biography

Fajar Nurochim

Penulis Kedua

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Published

2020-08-26

Issue

Vol. 3 No. 2 (2020): Charity - Jurnal Pengabdian Masyarakat

Section

Articles

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