IMPLEMENTASI TEKNOLOGI AUGMENTED REALITY PADA BROSUR PENJUALAN MOBIL BERBASIS ANDROID DI PT. BOROBUDUR OTO MOBIL

Authors

  • Agung Aditya Suhendra Universitas Teknologi Yogyakarta
  • Irma Handayani

DOI:

https://doi.org/10.25124/jett.v10i2.6791

Keywords:

Augmented reality, brochure, mitsubishi, 3d, marker based-tracking, unity

Abstract

PT  Borobudur  Oto  Mobil,  which  is  engaged  in  products  or  services,  needs  advertising  media  to inform the types of products or services offered. One of the advertising media is to use brochures as a car promotion media so that customers can get detailed information about cars, but brochure media still  has  shortcomings,  namely customers  cannot see the  shape  of the  car, customers must come to the dealer directly to see the shape of the car offered. This research designs an application program by  applying  augmented  reality  technology  that  is  implemented  into  an  android-based  car  sales brochure. The brochure will have a marker that functions as a marker so that the 3D object that has been  created  will  appear  on  the  marker  placed  on  the  brochure.  By  using  augmented  reality technology,  customers  can  directly  see  the  3D  shape  of  the  cars  offered,  and  help  employees  in promoting Mitsubishi Xpander and Pajero car products. The results obtained from testing the Virtual Dealer  application,  the  system  in  the  application  can  function,  where  the  application  successfully displays  3D  objects  correctly  above  the  marker,  as  well  as  features  to  zoom  in,  zoom  out,  change colors, play engine or horn sounds. Keywords:Augmented reality, brochure, mitsubishi, 3d, marker based-tracking, unity

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Published

2024-01-03

Issue

Vol. 10 No. 2 (2023): JETT Desember 2023

Section

MULTIMEDIA

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